Cupid
Household & Personal Products · CUPID
Mid CapConsumer DefensiveHigh Growth
Aditya Kumar Halwasiya
Chairman & Managing Director · Transactional
Company DNA
Founder-Centric
About
Cupid is a Mid Cap company in the Consumer Defensive sector, listed on NSE as CUPID. With a market cap of ₹12K Cr and revenue of ₹181 Cr, it is currently in the High Growth phase. Known for its Founder-Centric culture and Fast-Follower approach to innovation, the company operates at a Steady-Marathon pace. Small-to-mid cap entity where corporate direction is deeply intertwined with promoter leadership and individual vision. Its strategic mandate: Requires an aggressive go-to-market pivot to diversify from institutional tenders into high-margin B2C domestic consumer retail.
FAQ
What kind of company is Cupid?
Cupid is a Mid Cap Consumer Defensive company (CUPID) in the High Growth phase with a market cap of ₹12K Cr. It is classified as Founder-Centric in culture.
What is Cupid's culture and work environment like?
Cupid has a Founder-Centric culture with Fast-Follower innovation DNA and a Steady-Marathon pace of execution. Employee brand: Steady Employer. Customer relationship style: B2G-Institutional. Small-to-mid cap entity where corporate direction is deeply intertwined with promoter leadership and individual vision.
Who leads Cupid?
Cupid is led by Aditya Kumar Halwasiya (Chairman & Managing Director), a Transactional leader with 8 years of experience.
What are Cupid's financials?
Cupid reported revenue of ₹181 Cr in FY25 with a 5-year revenue CAGR of 10.8%. Operating margin: 21%. Market cap: ₹12K Cr.
Culture & Strategy
CultureFounder-Centric
InnovationFast-Follower
PaceSteady-Marathon
PurposePurpose-Blended
CustomerB2G-Institutional
EmployeeSteady Employer
BrandValue-Champion
LifecycleHigh Growth
Small-to-mid cap entity where corporate direction is deeply intertwined with promoter leadership and individual vision.
Mandate
Requires an aggressive go-to-market pivot to diversify from institutional tenders into high-margin B2C domestic consumer retail.
Requires an aggressive go-to-market pivot to diversify from institutional tenders into high-margin B2C domestic consumer retail.
Financials
Revenue FY25₹181 Cr
PAT FY25₹41 Cr
Rev CAGR 5Y10.8%
OPM21%
NPM22.6%
ROE11.9%
ROCE10.8%
P/E123
Fwd P/E—
P/B26.8
D/E7
Mkt Cap₹12K Cr
Promoter69.2%
Institutional0.2%
Similar Culture
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